The Ultimate Blank Selection Guide: The Blank Breakdown

Pick the right garment blank. Build a better brand.

Choosing the right blank isn’t just a design decision, it’s the difference between a product that flies off the shelves and one that sits in a box. This guide gives you the insider knowledge you need to make confident, informed decisions from Day One.

Built by the team at Industry Threadworks, this is the same intel we use to guide multi-million dollar apparel brands toward products that fit right, print clean, and sell fast.

THIS IS AN INSTANT DOWNLOAD GUIDE - NOT A PHYSICAL PRODUCT

What’s Inside:

You’ll get detailed style number recommendations tailored to specific markets like fitness, streetwear, trades, and more — so you’re not guessing what works. In side of this 39-page guide, we break down and compare top brands like Next Level, Bella+Canvas, Comfort Colors, and others to help you find the best fit for your goals.

You’ll learn how fabric weight, content, and treatment affect print quality, comfort, and customer perception — so your product not only looks good but performs well. Pro-level insights guide you through choosing the right fit, finish, and price point so your blanks align with your brand and margins.

And for quick reference, we include printable tools like market cheat sheets, fabric comparison charts, print compatibility matrices, and evaluation templates to make decision-making faster and easier.

  • This guide was made for Brand Owners who care about quality, fit, and long-term growth - not just getting a design onto a shirt.

    • If you’re launching your first collection and overwhelmed by all the blank options out there, this guide gives you clarity and confidence from day one.
    • If you’ve already produced merch but feel like something’s “off” - whether it’s the fit, the fabric, or the way it prints - you’ll learn how to pinpoint what’s not working and fix it fast.
    • If you’re scaling your brand and need to make smarter choices around margin, pricing, or production consistency, this guide will help you future-proof your decisions and streamline your supply chain.
    • And if you’re a creative, influencer, or entrepreneur with big ideas but no background in apparel, we’ll break down what matters most

This isn’t just a surface-level overview — it’s the exact framework we use at Industry Threadworks to help real brands get their products dialed in.

Whether you’re choosing between three blanks or still not sure where to start, this guide helps you make smarter, faster decisions — and avoid the common (and costly) mistakes most new brand owners make.